Friday, June 13, 2008

Another Typical 'Inspired' TVC from Maxis?

Sure you remember my article on Virgin ad that look similar to Maxis Hotlink Ad?



I saw few recent Maxis TVC 'What's Your Maxis?' campagins and was amazed with the idea on how they portray such great use of mobile on the go. However, after some research, due to my recent findings; Could Maxis hired CommonCraft or could it be the same agency tried to 'borrow' the idea (again)?



Let's compare local Maxis Facebook ad and Twitter Video demo by CommonCraft. I'm curious to know why is it we like to copy other people's idea instead of creating our own identity? Or maybe it's just that the director of the Maxis recent TVC campaign is a big fan of the talented Lee LeFever.

More Maxis ad similar to LeFever's work:

1. http://youtube.com/watch?v=p9zU6A4LATs
2. http://youtube.com/watch?v=b8ENPHy4H78

Enjoy!
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Writen By Muid Latif at 2:02 AM
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